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Fatima Khan

Fatima Khan comes from a very diverse background, with a Bachelors in Architecture Design and MBA with Digital Marketing majors. Starting her career as an Experience Designer, she has successfully paved her way as an expert in the Digital Products domain. She is an experienced Product Manager with 7+ years’ experience managing digital products. She has worked in large organizations on different digital products, including Self Serve Applications for Telecom industries, websites, and digital portals. With strong foundational knowledge and expertise in Service Design and Experience Design, Lean Startup methods, Design Thinking, and Agile software design and development, she is currently working as Senior Product Manager at mobileLIVE.

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Recent Posts by Fatima Khan

Customer-Focused Product Development

Customer-Focused Product Development – with 4 Types of Customer Research

Fatima Khan

In product development, few things matter as much as keeping the customer at the center at every stage of the product development cycle. Offering an enhanced customer experience is now more important than ever, and the best customer experience strategies include a deep understanding of the customer and garnering the most important customer data and insights through the various stages of development. In this article, learn the top four customer research methods that ensure you never lose sight of your customer while working on your next product.

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